SEO

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CASE STUDY

What is SEO?

With thousands of people searching online for products & services everyday, it is more important than ever to have a website that not only looks great, but ranks well in Google. 

Search Engine Optimisation, or SEO for short is the art of improving a websites ranking in Google (and other search engines) with the goal of attracting ready to buy customers to the website. We have a team of experienced SEO consultants based right here in Newcastle NSW, ready to help your business dominate Google.

Increase Sales

Our SEO service is designed to help increase sales & profits.

Increase Traffic

Our SEO consultants can get more customers to your website.

Highly Targeted

We target 'ready-to-buy' customers in the suburb you operate.

Modern Approach

Marketing evolves rapidly; SEO is a modern approach to marketing.

88% of searches for local businesses on a mobile device either call or visit the business within 24 hours.

Google has become the modern day version of the Yellow Pages. With more customers searching online than ever before, search engine optimisation has become a popular choice for business marketing. 

What we do

Keyword Research

We find what your target market is searching.

On-Page SEO

Optimisation of your websites content.

On-Page SEO

Optimisation of your websites content.

BackLinks

We build powerful backlinks from authoritative websites.

Citation Building

We create new online citations for your business.

Citation Building

We create new online citations for your business.

Google Listing

Optimise your Google My Business page.

SEO Content

We create SEO content based on long-tail keywords.

Reporting

Monthly ranking and traffic analysis reports.

The internet is an amazing tool.

Standard Website Features

Easy to Update

Easily make changes to your written content. All websites come with user guides.

Easy to Update

Easily make changes to your written content. All websites come with user guides.

Mobile Friendly

Easily make changes to your written content. All websites come with user guides.

Easy to Update

Easily make changes to your written content. All websites come with user guides.

Common Questions

SEO is for anyone who wants to increase sales and generate more online enquiries. A strategic SEO campaign will expose your business to potential customers who are actively searching for the product or service you sell.

To determine if SEO would be beneficial for your business, we offer a Free 30-minute SEO Consultation. In this consultation we will:

  • Conduct Basic Keyword Research – we use Google Keyword Planner to find the average monthly search volumes that relate to the product or service you sell. This will give you an idea how many people are searching every month for businesses like yours.
  • Online Competition Analysis – we evaluate your competitor’s websites to assess how much work is required to out rank them.
  • Website Audit: we will audit your website and your current ranking for the keywords.

To book a free SEO consultation, fill in the form below. If you’re in the greater Newcastle area, we can have an SEO consultant visit you, if not, we can do it over the phone.

Our agency has worked with a wide range of SEO clients in Newcastle, Sydney, Melbourne and Brisbane.

SEO will expose your website to potential customers who are searching online for businesses like yours. If implemented correct, it will attract new customers and increase profits. In is not uncommon for an SEO campaign to increase a websites traffic by more than 400%.

One major benefit of SEO is it exposes your business to customers when they are in ‘buying mode’. Studies suggest that 88% of people who search for businesses using a smart phone, will call or visit the business within 24 hours. This is very beneficial compared to T.V. and radio advertising, which can be considered an inconvenience to people and often ignored.

Yes! In fact, SEO works extremely well for local businesses. Google is like the modern-day Yellow Pages, when people need a product or service close to their location, they usually search for it using Google. There are thousands of people using Google every month to find local businesses.

Asking how much SEO costs, is like asking a mechanic how much it will cost to fix your car, without letting them have a look at it. We will need to do our research and find out the amount of work involved before we can give an accurate price.

Since SEO requires consistent monthly effort, you can expect to pay a set monthly fee. The amount you pay is based on the work required to get your website ranking. Some industries are a far more competitive than others, and therefore require a lot more work.

To get an accurate price, you can book a free consultation with our Newcastle SEO consultant. Just filling the contact form at the bottom of the page.

It takes years of experience to become good at SEO. You can’t just read a few articles and instantly know how to get your website at the top of the search results. Most people who attempt their own SEO do more harm than good.

To put it in perspective, we operated exclusively as website design agency for three years before we started offering SEO as a service. In this time, we invested thousands of hours researching and developing an SEO strategy that is proven to get results. On top of this, we invest thousands of dollars every year into SEO software, which enables us to spy on other websites SEO.

The time it takes varies on a case by case basis. Usually you’ll start to see an improvement in ranking within 4 – 6 weeks. After this period, your websites ranking will continue to improve over time. The 3 – 6-month period is generally when you’ll notice an increase in sales and online inquiries.

Google Ad’s is Google advertising platform which allows businesses to pay to get their website at the top of the search results. Typically, Google Ads have a lower percentage of people click on them. SEO refers to improving your websites ranking in the organic (none paid) search results. Both Google Ad’s and SEO have their benefits. For the best results we usually recommended a mix of both.

People generally search different things to find the products and services they need. Someone looking for a Lawyer might search ‘Lawyers Newcastle’, ‘Law Firms Newcastle’, ‘Solicitors Newcastle’, ‘Compensation Lawyer Newcastle’. The variations are endless.

Keyword Research is the process of finding the search phrases (keywords) your customers are making. It is extremely important as it allows us to optimise your website for the most frequently searched keywords.

Every day the Google bot travels from website to website gathering and interpreting online data. Since, the Googlebot can’t read like you or I, it looks for code and metadata to interpret the information on webpages.

On-page SEO refers to making optimisations to your website in order to improve its ranking for certain keywords.

Think of a backlink like a testimonial for your website. When you have several backlinks to your website from highly reputable sources, your rankings will skyrocket.

For example, The Institute of Chartered Accountants features Bob’s Accounting Firm on their website as the Accounting Firm of the month. In the article they include a link to Bob’s website. Google notices that a very reputable/trustworthy website has a link to Bob’s website. Therefore, they assume Bob’s Accounting Firm must be reputable as well. The more links like this to Bob website, the higher he will display when a local customer searches for an Accountant.

Have you ever wondered why there’s so much information on the internet, and why people bother to write it? It’s because Google wants everyone using the internet as much as possible. And the best way to achieve this is by having loads of quality information online about every topic imaginable.

If your website contributes quality content that relates to your industry, Google will reward your website in the rankings.

SEO is for anyone who wants to increase sales and generate more online enquiries. A strategic SEO campaign will expose your business to potential customers who are actively searching for the product or service you sell.

To determine if SEO would be beneficial for your business, we offer a Free 30-minute SEO Consultation. In this consultation we will:

  • Conduct Basic Keyword Research – we use Google Keyword Planner to find the average monthly search volumes that relate to the product or service you sell. This will give you an idea how many people are searching every month for businesses like yours.
  • Online Competition Analysis – we evaluate your competitor’s websites to assess how much work is required to out rank them.
  • Website Audit: we will audit your website and your current ranking for the keywords.

To book a free SEO consultation, fill in the form below. If you’re in the greater Newcastle area, we can have an SEO consultant visit you, if not, we can do it over the phone.

Our agency has worked with a wide range of SEO clients in Newcastle, Sydney, Melbourne and Brisbane.

SEO is a race that never ends. A website that ranks well in the search results can be very profitable for a business. This means your competitors will also be fighting for the top spot in Google.

Monthly work is required to improve and maintain your websites ranking in the search results. If monthly search engine optimisation efforts cease, your competitors will over take you in the rankings.

Want to work with us?

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout.
The internet is an amazing tool.

Starter Packages

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using 

The internet is an amazing tool.

We use it to cultivate businesses.

Located in Newcastle NSW, our small team of experts apply a scientific approach to web design and digital marketing. We’re a company created by straight thinkers, for straight thinkers, who don’t want to hear marketing fluff.
Magikal Moments Website Development
Located in Newcastle NSW, our small team of experts apply a scientific approach to web design and digital marketing. We’re a company created by straight thinkers, for straight thinkers, who don’t want to hear marketing fluff.

Want to work with us?

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout.